World Toilet Day: Maruti Suzuki to build 1000 toilets at cost of Rs 7.4 crore in Haryana, Gujarat
Maruti Suzuki, country's
largest car maker, is building lavatories in some villages of Haryana
and Gujarat under its Corporate Social Responsibility (CSR) and
sanitation initiative to eliminate open defecation.
As the United Nations observes World Toilet Day on Thursday, Maruti Suzuki,
country’s largest car maker, is building lavatories in some villages
of Haryana and Gujarat under its Corporate Social Responsibility (CSR)
and sanitation initiative to eliminate open defecation.
In recent years, Maruti Suzuki has scaled up efforts to cover over 16
villages across Gurgaon, Manesar and Rohatak in Haryana and Hansalpur
in Gujarat. The automobile manufacturer has tied up with the Sulabh
International for the construction of individual household toilets.
Maruti Suzuki has successfully built 106 individual household toilets
in 2014-15 at a cost of Rs 1.6 crore which helped three villages of
Manesar to become open defecation free and targets to make at least
seven more villages open defecation free in FY 2015-16, claims the
company. For this, Maruti plans to construct 1000 individual toilets, 13
public toilets and 19 toilets in 10 schools at a total cost of Rs 7.4
crore.
But only building toilet is not a solution to open defecation as many
people, even having a household toilets, feel going out is more
wholesome and this mindset is a hindrance to the goal of an open
defecation free society.
To counter this, Maruti even work towards creating awareness. Ranjit
Singh, General Manager CSR and Sustainability, Maruti Suzuki, said, “To
increase awareness among beneficiaries, we use various communication
tools like Nukkad Nataks, Mahila Sangathan, education and communication
materials etc. Even while constructing the toilets, the company ensures
that the quality and designs are such that villagers use these toilets
instead of storing grains, cow dung etc into it.”
Krishna, one of the beneficiaries of the project said, “The household
toilet has changed our lives. I no longer have to plead with the girls
to accompany each other every time they have to go for toilet, finding a
private place, a kilometer away.”
On asked about Swachh Bharat Cess and its effect on Maruti Suzuki’s
vehicle pricing strategy, Singh said, “Swachh Bharat Cess is a good move
by the government and if the funds so collected are utilized
efficiently for creating sanitation facilities, maintaining them and on
public awareness, then such efforts will definitely help in curbing
sanitation issues.”
He added, “With the introduction of Swachh Bharat Cess, there has
been an increase in the price of the cars but it is very minimal. The
prices have increased to the tune of just Rs 3 to Rs 5 per vehicle.”
Maruti Suzuki has also upgraded 14 government schools in which 24
toilets blocks – separate for girls, boys and physically challenged
student-have been constructed in recent years.
Source: Financial Express , 19th Nov 2015
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